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Detroit Red Wings

Red Wings Buying Into Roles, Building Culture (+)

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Andrew Copp, Red Wings
Andrew Copp is thriving as second-line center for the Red Wings (Michael Caples/DHN photo).

When Todd McLellan was brought in as coach of the Detroit Red Wings about a year ago, his mission was to turn this team around. To make the Red Wings a winning organization once again.

To make that happen, a team needs not only to build a culture but also to ensure that they are building the right type of culture. It’s about finding roles for players that best suit their abilities. Bad teams tend to ask players to fill roles that they don’t have the necessary skill set to fill.

For a team to succeed, not only must they slot the right players into the proper roles, but those players must willingly accept the responsibility of filling their assigned roles.

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